Monday, 16 March 2015

MY COMPANY!

Hey guys and girls,

Hopefully you are all getting your head around your companies and our first assignment. I have been assigned the company Salmat(www.salmat.com.au) and to be honest with you all up until last Friday I had never heard of them nor have any idea as to what they do. After doing some research on them though  now I do have some idea as to what they do. I’m sure there is still plenty I have to learn about them.

Here is just a bit of what I know about Salmat...

Salmat was founded in Sydney in 1979 by good mates Phil Salter and Peter Mattick. Phil SALter and Peter MATtick. The name SALMAT makes a lot more sense to me now.

It is a publicly listed company (ASX ticker SLM) and is a player in the traditional and digital marketing industries. They offer multiple marketing services for various clients. For example:

-they offer include traditional direct mail of catalogues and brochures(some might refer to this as junk mail),
-they offer SMS marketing for retailers like Mitre 10 Hardware,    -they have speech recognition based call booking for clients like Auckland Taxi Services, and
-they also have speech recognition based automatic phone answering service for NSW Police and others.

Some of Salmat’s other clients include leading Australian companies such as Woolworths Limited, Target Australia, Telstra and the Government of Australia.

There are currently over 6000 people employed at Salmat within Australia, New Zealand and the Philippines and they manage over six billion customer interactions across multiple channels each year.

A couple of other interesting facts about Salamat:

-They currently have a market capitalisation of $174.2 million based on a share price of $1.05(ASX website as at COB 16/03/2015) with their share trading in the range of $1 to $2 over the past 12 months(ASX website).

-There have been some major board and management changes over the last couple of years and some big disappointments in earnings. Something i am sure i will learn more about as i dig deeper into thee annual reports.

So that is a brief overview of Salmat and what I have learnt about them so far. Hopefully it has given you some insight into them as a company and their operations.  




1 comment:

  1. Hi Ian! Thought I'd let you know that you're in my top 3 blogs. Pretty clear and concise info on here which I thought was great. I'm excited to read more from you!

    ReplyDelete